How do I get customers in artificial intelligence services?
Every Thursday evening, I go to a conversation table. We talk about everything. One Thursday, we started to talk about AI and how one guy wanted to work in this industry. I advised him to use Twitter.
Back in the days, the tech and high technical folks used to hang out there. But is it still the case today? And what can you do about it?
Let’s see how you can do this, get notices and start having customers…
#1 Research your customers
Amazon
Go to amazon.com
Type artificial intelligence in the search bar
Select ‘books’ as a department
Verify the results are ranked by ‘featured’
Select the few books with the most reviews
Read their 3 stars’ reviews
Take notes
Quora
Go to quora.com
Type artificial intelligence in the search bar
Select ‘questions’ under ‘by type’
Note down the most interesting questions
Go to twitter.com
Type artificial intelligence in the search bar
Note down the most used # and look at their content
Also note what kinds of posts get the most comments, retweets and likes
Look for and follow the profiles that:
- share the most
- get the most comments, retweets or likes
- and/or reply the most to comments on their posts
#2 Show them you’re here
Comment
Every day, spend as much time as possible reading what others post on the # you noted. Keep on following new people who meet one of the 3 criteria above. It can be 5 min a day while you’re in the toilet, if that’s all the time you have. That’s ok.
Post
With all your notes, you know what people care about when coming to artificial intelligence.
Post every day on Twitter about the topics and add the # you noted down. It can be about:
- articles you read
- videos you watched
- your take on some news in the industry
- the latest job you did
- a feature you try to improve
- etc.
Your website
With all your notes, you can also create or improve your current website. Make it about what people. care about.
DM’s
After commenting and posting every day for 3 months, you’ll be following the most important and interesting profiles in the artificial intelligence industry.
Start sending them direct messages.
Present yourself, explain how you found their profile and what you like about what they post. That’s all.
About 3 months later, contact them again. Catch up and maybe share some resources you recently found. That’s it.
Contact them like this regularly. Keep in touch.
#3 Get your customers
After 6 months of commenting and posting every day on Twitter and 3 months of sending DM’s, people in the industry will start noticing you.
They will comment, retweet, share your posts and click on your links more and more. Your website’ll get more visitors and you’ll get in contact with more customers through Twitter, your website contact form and other people referring to you.
Review about every 3 months what you write (or record) in your:
- website,
- posts,
- DM’s
Try new things. If it works, keep doing it. If it doesn’t work, stop and try something else.
Hi, thanks for reading my article! I’m Fanny and help busy freelancers simplify their marketing, and finally relax.
Check how I can help you: https://www.fanny-marcoux.com/
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